Barn’s Lookbook


Creating a lookbook




B.Barn’s is a high qual­ity eye­wear brand which was estab­lished by Bern­ard Ben­ou­aiche in 2012 in Deauville.

Its cre­ations com­bine the mas­ter spec­tacle maker’s age-old expert­ise and the cre­ativ­ity of con­tem­por­ary design. Each piece of eye­wear is a genu­inely upmar­ket object, made in France and designed in lim­ited num­bers. B.Barn’s has called on Murmure to update its image, design its com­mu­nic­a­tion mater­i­al, assist it, fol­low it and advise it on strategy issues. We have designed this first com­mu­nic­a­tion tool for the SILMO trade show, by play­ing on the nat­ur­al graph­ic qual­ity of the mod­el on dis­play: Abbey’s.


Art Direction
Julien Alirol
Paul Ressencourt