P2N18
![](https://murmure.me/wp-content/uploads/2019/09/p2n18-murmure-intro-1900x1267.jpg)
Festival Papillons de Nuit
Visual identity and website of the 18th edition
Secteur
Arts & culture
2018
The Papillons de Nuit music festival has once again placed its trust in us for its 18th annual event and a partnership entering its 4th year.
Identity
For this new annual event, Murmure has combined illustrative and graphic universes to offer a surreal and dreamlike composition. Working once again on a series of visuals, the agency plays with colour ranges to reveal the various atmospheres and light that the various hours of day and night bring about.
![Illustration of the project P2N18](https://murmure.me/wp-content/uploads/2019/09/p2n18-murmure.gif)
The graphic shapes call to mind the valleys which make the location so distinctive.
A subtle play on gradations and digital noises adds depth and volume to the graphic creations.
A series based on different times of day and night
![Illustration of the project P2N18](https://murmure.me/wp-content/uploads/2019/09/p2n18-murmure-artwork-3-1900x2850.jpg)
![Illustration of the project P2N18](https://murmure.me/wp-content/uploads/2019/09/p2n18-murmure-artwork-5-1900x2850.jpg)
![Illustration of the project P2N18](https://murmure.me/wp-content/uploads/2019/09/p2n18-murmure-artwork-6-1900x2850.jpg)
Tackled like an illustration, arranging a wide white contour enables compositions to be refined and to sort out content-related information in a certain order.
![Illustration of the project P2N18](https://murmure.me/wp-content/uploads/2019/09/p2n18-murmure-flyers-1-1900x1267.jpg)
![Illustration of the project P2N18](https://murmure.me/wp-content/uploads/2019/09/p2n18-murmure-flyers-2-1900x1267.jpg)
![Illustration of the project P2N18](https://murmure.me/wp-content/uploads/2019/09/p2n18-murmure-flyers-3-1900x1267.jpg)
The ratio given over to the graphic universe diminishes as the line-up asserts itself
![Illustration of the project P2N18](https://murmure.me/wp-content/uploads/2019/09/p2n18-murmure-insitu-1-1900x1267.jpg)
![Illustration of the project P2N18](https://murmure.me/wp-content/uploads/2019/09/p2n18-murmure-insitu-2-1900x1267.jpg)
![Illustration of the project P2N18](https://murmure.me/wp-content/uploads/2019/09/p2n18-murmure-insitu-3-1900x1267.jpg)
![Illustration of the project P2N18](https://murmure.me/wp-content/uploads/2019/09/p2n18-murmure-insituinside-1-1900x1267.jpg)
Adding a black and white 3D shape adds a contemporary and surreal style to the composition. It is the main and recurrent element of the serial production process.
![Illustration of the project P2N18](https://murmure.me/wp-content/uploads/2019/09/p2n18-murmure-overview-1900x1267.jpg)
![Illustration of the project P2N18](https://murmure.me/wp-content/uploads/2019/09/p2n18-murmure-prog-1-1900x1267.jpg)
![Illustration of the project P2N18](https://murmure.me/wp-content/uploads/2019/09/p2n18-murmure-prog-2-1900x1267.jpg)
An elegant and minimalistic composition
Murmure designs and advocates collage posters that highlight serial productions and macro uses for certain partner situation scenarios.
![Illustration of the project P2N18](https://murmure.me/wp-content/uploads/2019/10/p2n18-murmure-insitu-6-2-1900x1267.jpg)
![Illustration of the project P2N18](https://murmure.me/wp-content/uploads/2019/09/p2n18-murmure-insitu-5-1900x1267.jpg)
Merchandising matching the festival’s colour scheme
An elegant, dreamlike and contemporary visual identity which appears consistently on material aimed at the public.
![Illustration of the project P2N18](https://murmure.me/wp-content/uploads/2019/09/p2n18-murmure-merch-2-1900x1267.jpg)
![Illustration of the project P2N18](https://murmure.me/wp-content/uploads/2019/09/p2n18-murmure-merch-3-1900x1267.jpg)
![Illustration of the project P2N18](https://murmure.me/wp-content/uploads/2019/09/p2n18-murmure-merch-1-1900x1267.jpg)
Credits
Art Direction
Julien Alirol
Paul Ressencourt
Front-end Development
Guillaume Morisseau
Graphic Design
Guillaume Brindon
Project Management
Damien Bullet